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AdBlock Plus Introduces New Strategic Initiative
Thursday, September 15, 2016 - 8:49am | 285Read More...Germany-based and so-called online advertising enemy AdBlock Plus plans to add to its current business strategy. Traditionally, the browser extension has served as a filter for users, empowering them to have more control over the advertising displayed on their screens. With AdBlock’s new...
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The Rise Of Ad Blockers: What Does It Mean For Advertisers?
Monday, May 16, 2016 - 3:29pm | 322Read More...BTIG analyst Joel Fishbein recently addressed a major elephant in the room for online advertisers like Alphabet Inc (NASDAQ: GOOG) (NASDAQ: GOOGL) and Facebook Inc (NASDAQ: FB): ad-blocking software. So far, the rise of Internet advertising has been meteoric, but could ad-blockers derail the...



