trademark

McDonald's Corp. (NYSE:MCD) has lost the trademark rights to its chicken-based Big Mac in the European Union. What Happened: The ruling was made by the EU's General Court in Luxembourg on Wednesday, Bloomberg reported. The court determined that McDonald's did not provide sufficient evidence of...

The United States Patent and Trademark Office (USPTO) has rejected OpenAI‘s attempt to trademark the term “GPT,” a widely used acronym in the AI sector. What Happened: The USPTO dismissed OpenAI’s application to register the term “GPT” because it is too generic...

The largest vehicle company in the world by market capitalization, Tesla Inc (NASDAQ: TSLA) has made a splash worldwide, such as being one of the dominant players in the Chinese market. The company recently won a trademark case in China, but it wasn’t related to its vehicles. What...

Apple Inc. (NASDAQ:AAPL) has landed itself in a trademark battle over the name “Vision Pro” in China, raising questions about the fate of its first-generation mixed-reality headset.  What Happened: Apple has been embroiled in a trademark dispute over the name “Vision Pro...

Chinese electric vehicle maker Nio Inc. (NYSE:NIO) emerged unscathed from Volkswagen AG‘s (OTC: VWAGY) (OTC: VWAPY) Audi‘s request to invalidate its ES8 and ES6 trademarks in Europe. What Happened: A month ago, a German court had ruled in favor of Audi in a lawsuit against Nio. Now, a...

NBA superstar Steph Curry has been one of the top players in the National Basketball Association since being drafted in 2009. Curry has landed key sponsorship and endorsement deals and also launched his own SC30 company that has investments and key partnerships. Here’s a look at what could be...

Famous for high-end shopping and being the home to celebrities in the U.S., one city could have plans to grow its presence in the metaverse soon. What Happened: The city of Beverly Hills recently filed trademark applications for its name in several areas, as reported by trademark attorney Mike...

Nio Inc (NYSE: NIO) in March had filed applications for several wine-related trademarks, CnEVpost reported on Friday, citing data provider Qichacha. What’s Brewing: The Shanghai-based electric vehicle maker’s applications include "蔚来" (NIO), "...

You’ve likely heard the phrase non-fungible token over the last year, with the sector growing in the number of collectors and sales volume. Now, one of the largest companies in the world could soon have a unique take on the phrase non-fungible. What Happened: A trademark filing from Alphabet...

A popular cruise company tried to trademark the nickname for one of the biggest sports stars in the world. What To Know: Carnival Corporation (NYSE: CCL) owns cruise lines under the brands of Carnival, P&O Cruise, Holland America Line, Princess, Costa Cruise and Aida. Dating back to August 2019...

Can’t get enough of McDonald’s breakfast? Consumers might be in luck. Last week, BurgerBusiness broke the news that McDonald’s Corporation (NYSE: MCD) is seeking a trademark on the term “McBrunch.” Although the company won’t provide any details of what the...

Wednesday morning, the United States Patent and Trademark Office’s Trademark Trial and Appeal Board ruled in favor of five Native Americans in the “Blackhorse v. Pro Football, Inc." decision, canceling the trademark of the name of the Washington Redskins. Washington will be...

According to the Wall Street Journal, Google (NASDAQ: GOOG) wants to trademark the name, “Glass” but the U.S. Patent & Trademark office isn’t on board with idea. The company trademarked “Google Glass” last year, but the marketing value of “Glass” was too valuable not to at least give it a...

The U.S. packaged coffee industry is reportedy worth around $5.6 billion, with over 55 percent of Americans saying they bought coffee in a supermarket in 2011. So it's probably not a huge surprise when McDonald's (NYSE: MCD) says it's entering the crowded but lucrative bagged coffee market....